Brand Identity + Instructional Design | SnapSavvy Academy

CHALLENGE

Transform years of classroom photography instruction into an approachable educational brand, making complex technical concepts accessible and engaging for new photographers through clear instruction and thoughtful visual design.

APPROACH

I developed the SnapSavvy Academy name, logo, and visual identity, then redesigned my existing photography curriculum for a digital learning environment. I restructured lessons, refined instructional content, and created polished presentations and visual exercises to make technical concepts easier to understand and apply.

RESULTS

Established a cohesive brand identity and developed a growing collection of redesigned lessons, presentations, and learning activities. The materials combine structured instruction with engaging visual design, creating the foundation for a future online photography course.


LESSON TWO | Visual Elements + Eye Training


ANATOMY OF YOUR CAMERA EXERCISE


These sample lessons illustrate my approach to instructional design: introducing foundational concepts through clear visual explanations, then reinforcing learning through practical exercises that encourage observation, technical proficiency, and creative application.